Tuesday, January 28, 2020

Palestinian ‘invasion Essay Example for Free

Palestinian ‘invasion Essay Since December 1, 2004, out of the 1085 Times’ columns, 37 percent of them talked about Palestinian ‘invasion(s)’, 36 percent mentioned ‘terrorism’, 28 percent talked about ‘terrorist(s)’, 21 percent brought up Palestinian ‘violence’ , 18 percent cited ‘suicide bombing(s)’, 16 percent stated Palestinian ‘weapon(s)’ and 14 percent of them cited Palestinian ‘radicals’. On the contrary to this strong Israeli account, only two words mirroring a Palestinian plot come into view in an equivalent proportion of Times’ columns. Israeli â€Å"settlement(s)† were cited in 32 percent of articles and Israeli â€Å"occupation† was cited in only 16 percent of columns. This one-sidedness is even more arresting because the stress on Palestinian violence heard from last two and a half years time during which Israelis murdered 965 Palestinians, above half of the city dwellers, while Palestinians killed only 85 Israelis . However, Israeli ‘attacks(s)’ are cited in 13 percent of Times columns and Israeli ‘violence’ in only 4 percent. Ethan Bronner recently expressed his viewpoint at the back of The Times’ staged tilt towards a right-wing Israeli-US account. In mocking Jimmy Carter’s latest best-selling volume, Bronner said: â€Å"the never-ending disgrace of everyday life for the Palestinians under Israeli occupation† as â€Å"particularly since Israels exits from Southern Lebanon and Gaza have not closed anti-Israel hostility from those regions†, and since â€Å"for the most radical heads of the Muslim world†¦ resolving the Israel issue†¦ means getting rid of Israel. † However, Bronner’s assertion that a stress on Palestinian and Muslim violent behavior and extremism is required by recent actions is contradicted by the truth that the Times approach isn’t a newly-fangled one, but stands for a business as normal, mirroring the similar orientalist portrayal of Arabs and Muslims drawn by Edward Sa’id in 1978. An example of other Times’ columns from the last weeks offers solid cases of the biased coverage behind the stories. A columnist Isabel Kershner noted in the beginning sentences of her article â€Å"Israel and Palestinians Trade Fire in Gaza and West Bank† (April 22, 2007) that: â€Å"A sharp rise of Israeli-Palestinian fighting in the West Bank and Gaza left up to six Palestinians deceased and ended in Israeli air strikes into Gaza. † Although 6 Palestinians were murdered inside the West Bank and Gaza, with five deaths definitively credited to the Israeli armed forces, with no Israeli damages reported, the column captioned a swap over of blaze. Kershner’s beginning precis sentence didn’t point out the â€Å"violence† or even intensification to Israel, nor did she make use of the word â€Å"attack† to explain Israeli events. Even more odd, of the column’s 851 words in total, 524 words were dedicated to reciting a Palestinian â€Å"attack† on a confidential ‘American School for Palestinians in Gaza’ during which the invaders, â€Å"Islamic extremists† ruined school property, but no one got injuries. So Israeli soldiers, who slaughtered 6 Palestinians, didn’t assault and got less reporting than Palestinian extremists who assailed, though they injure not a soul. Well-known Israeli reporter Amira Hass has said: â€Å"What newspaper writing is truly about – its to keep a close eye on power and the centers of power. † The New York Times has been unsuccessful in attaining that idyllic model, not simply in coverage of Iraq, but also in reporting on Israelis and Palestinians conflict. Sooner than any perception of impartiality, balance or truth, the Times replicates as a substitute the inequity of authority between Israel and Palestine, highlighting the outlooks of the influential players – the Israelis and US administrations. Palestinians’ lived episodes – that they are beleaguered, being murdered, on the breadline, having their property seized, deprived of their human rights and the sufferers of a biased system – are masked by the drumming of ‘Palestinian terrorism’, even when hardly ever Israeli soldiers are being murdered. Similarly with Iraq, this chauvinistic story of inborn Arab bloodshed is being browbeaten to give good reasons for dominance of one people by another. Lacking this investigation, Bill Moyers’ â€Å"Buying the War† stands for only a primary step towards revealing US media bias in coverage of the Middle East. References: Edward Said. â€Å"Orientalism†. New York: Vintage Books. 1978. Kershner, Isabel. â€Å"Israel Says Hamas Was Plotting Terrorist Attacks†. The New York Times, April 11, 2007. 12 May 2007

Monday, January 20, 2020

The Uncompromising Code of Bartleby the Scrivener Essay -- Bartleby Sc

The Uncompromising Code of Bartleby the Scrivener  Ã‚     Ã‚   There are certain social codes that we are expected to follow. They are too numerous and obscure to know-but for the most part, they don't need to be known. The unspoken, unwritten set of rules we are obligated to live by are subtly imbued in us from birth. When we live outside those boundaries and follow our own desires, we are walking on thin ice. An eccentric choice in wardrobe or unusual habits can make the difference between being considered an individual who "thinks outside of the box," or just a plain old lunatic. When someone refuses to adhere to our social codes, they become suspect. But what drives them, enables them to refuse in the first place? Melville seemed to have a good idea of what it feels like to be in such a position. The American Tradition in Literature discusses how "like Bartleby, Melville was a 'scrivener,' or writer. Melville also refused to copy out the ideas of others, or even his own, in response to popular demand. He too 'preferred' to withdraw"(Perkins 1564). So far it sounds like Melville was almost certainly creating something "out of himself." Additionally, Melville "distrusted the economic compulsion of society; he resented the financial assistance of his wife's father"(1564). This story comes from an artist reliant on only himself, true to his own nature. Bartleby is merely an exaggeration of this individual way of thinking. Melville presents a distorted image of independence from civil constraint, one that goes so far that it results in a sort of social anarchy. But considering the scrivener's background, it isn't hard to understand how he came to be such a social miscreant. Bartleby comes to his employer from a dead l... ...o the boss every once in a while-or to our spouse, our family, people on the street. No, you can't cut into my lane. No, you can't check out ahead of me even though you've only got the one can of beans. No, you can't change the channel, or ask me to pick the children up from practice. How easy to give up. How easy to let the responsibilities rest with another. We already know what rewards the other men have received for their admirable and semi-socially acceptable behavior. Neurosis, alcoholism, ulcers, and envy. All things considered, it seems that Bartleby is the most sound of them all. Works Cited Perkins, Barbara, and George Perkins, ed. The American Tradition in Literature. Boston:McGraw-Hill College, 1999. Perry, Dennis R. "'Ah, humanity': Compulsion Neurosis in Melville's 'Bartleby'". Studies in Short Fiction 24.4 (1987): 407-415.   

Sunday, January 12, 2020

Characteristics of a Good Boss vs. a Bad Boss

We live in a society that offers a diverse and broad range of job opportunities, though finding suitable employment can be difficult in today's economy. For some, that means putting up with a bad boss or a good boss. The most notable distinction between the two types of bosses is whether they trust you to do your job . A boss are generally defined as someone who directly supervises the work activities of others. The perception of whether a boss is considered good or bad depends on the outlook of the employee being supervised. Bosses come in all flavors and styles. Most bosses are easy to work with and will do their best to create an enjoyable working environment for everyone. Flexibility, honesty understanding, listening, open for the input of your employees and taking full responsibility are the most important qualities you need to be a good boss. A good boss provides good work direction, has a hands-off approach, and is available when needed. Usual a good boss is one that becomes the mentor of their employees. A good boss is as much as team player as a leader. Good bosses always understand and encourage focused side-projects. .A good manager promotes on merit and ability. A bad manager promotes his friends based on their ability not to show him or her up. As a result, employees tend to be happier, more at ease, and more likely to be more productive. Bad bosses are not pleasing to be around. No one likes an individual who criticizes, belittles and disrespects people. On the other hand, a bad boss micromanages the work of employees, hangs over their shoulders, and often criticizes their work in front of others. A bad boss fails to give recognition for the little things his employee does. Another quality of a bad boss is inability to communicate. Usually, a bad boss does not listen to what is being said or does not care about what is being said. A bad manager promotes his friends based on their ability not to show him or her up. The boss whose self-interest always comes first or whose chief drive is to constantly curry favor with senior managers at higher levels in the organization without sharing credit with his/her staff or employees. The boss, who demands that a task be completed on an unrealistically small budget, or with an unrealistically close deadline, then goes ballistic when those impossible demands cannot be met.

Saturday, January 4, 2020

The Vietnam War During The 20th Century Essay - 2391 Words

Vietnam War occurred in the 20th century was the longest war in the American history, aimed to stop the spread of the Communism of South East Asian . The United States had involved in the conflict in Vietnam as the global superpower following it triumph over the Axis forces in the Second World War, but left Vietnam with a mortifying lost, with a high level of casualty . The perennial and most grievous war created long-term aftermath and impacts on most perspectives of the American life from military, domestic politics, diplomacy, economy and cultures, some of which remain to the present . The Vietnam War spurred the change of the attitudes in an American generation, created a split in the American society that had not existed in the past . American public lost the faith in government, as well as in the sincerity and competence of the authority. The humiliating loss in Vietnam War was a valuable lesson for the United States. It also sabotaged American confidence in the superiority of the nation and the commitment to internationalism, as well as destroyed the American prestige . The Vietnam War occurred in 1954 and ended in 1975, which was a long-running and traumatic conflict between the communist forces in the Northern Vietnam back by China and Soviet Union against a South Vietnamese non-communist government supported by the United States . The war caused 3 million people dead, including more than 50,000 Americans and at least 1 million of Vietnamese civilians . TheShow MoreRelatedThe Battle Of Dien Bien Phu1256 Words   |  6 PagesBien Phu To Vietnam War â€Å"It will be a war between an elephant and a tiger. If the tiger stand still, the elephant will crush him. But the tiger will never stand still. It will leap upon the elephant’s back, ripping out huge chunks of flesh and then will disappear back again into the dark jungle and slowly the elephant will blead to death† (PeriscopeFilm, 1962). After World War II, the world experiences one of the longest wars that have ever occurred in the twentieth century, Vietnam War which lastedRead MoreDomestic Political State Of The Nation, Technological Advances, And Doctrinal Changes1511 Words   |  7 PagesThe Evolution of the Cost of War Analyzed through the Domestic Political State of the Nation, Technological Advances, and Doctrinal Changes Politics can be defined as the practice of influencing people through the exercise of power. The main way to control a person or a group of people is to control their finances. This is why the economy of the United States is so important. Without control of its finances, the nation is unable to exercise control internally or over other nations. There have beenRead MoreUnited States Experience During Wars897 Words   |  4 PagesUnited States Experience during wars The history of the United States is riddled with military engagements and warfare. To the present day, the world knows the United States as a militaristic power. During the 20th the century the United States participated in many military specially the World War I, World War II, and the Vietnam War. World War I created a national state with unprecedented powers and a sharply increased presence in American’s everyday lives. During the war, wages rose, working conditionsRead MoreCivil War And The 1960s1631 Words   |  7 PagesA History of Protest Music – Revolutionary War to the 1960s Protest music in the United States dates back to the 19th century. This protest music focused around subjects that were topical for the time period. Among these topics were the Civil War. Another topic was slavery, and its abolition. A final topic was women’s suffrage. A famous group of protest singers was the Hutchinson Family Singers. Their notoriety, which spanned the mid-19th century, began in 1839. Their songs about abolition wereRead MoreEssay on Nightfather by Carl Friedman834 Words   |  4 Pagesand realize the impact of history on fictional literature. This book takes place sometime during the 1960s after the Second World War. Some Germans would rather forget it ever happened than acknowledge the disgraceful events that took place during World War II â€Å"Adolf Eichmanns trial began on April 11, 1961 in Jerusalem, Israel. Eichmann was charged with 15 counts of crimes against the Jewish people, war crimes, crimes against humanity, and membership in a hostile organization† (â€Å"Eichmann Trial†)Read More The Vietnam War Essay1721 Words   |  7 PagesThe Vietnam War The Vietnam War was caused by many factors that contributed to the warfare in Vietnam during the years of 1959 to 1975. Most factors were the beliefs held by people who wanted to change or to prevent Vietnam becoming an Independent Country. Many people suffered due to these beliefs and policies and that the Vietnam War is now considered as one of the most distressing moments in the 20th Century. So why did the US become involved in the Vietnam War? What was Ho Chi Minh thinkingRead MoreRepresentations Of Disability During The 20th Century1727 Words   |  7 PagesAmita Wanar HSPB W3950 James Colgrove 10/22/15 Representations of Disability in Military Veterans During the 20th Century At the end of the Civil War, Andrew Johnson alleged our nation s supposed investment in our veterans by claiming that â€Å" a grateful people will not hesitate to sanction any measures having for their relief of soldiers mutilated...in an effort to preserve our national existence.† Since then, our changing perception of disabled veterans of military service has affected the successRead MoreThe Vietnam War Was The Biggest Failure Of The 20th Century1628 Words   |  7 PagesThe Vietnam War The Vietnam War is one of the most controversial wars the United States participated in. Communism in the 20th century, was a huge threat to the U.S. It become a priority of the U.S. to stop the spread of Communism. In the late 1940s, the French struggled to control its colonies in Indochina - Vietnam, Cambodia, and Laos (history.state.gov). The U.S. saw that the French were struggling in south Vietnam so they decided to come and help France. They tried to support France and theRead MoreVietnamese Immigration into the United States1664 Words   |  7 PagesAccording to the 2010 United States Census, California has the largest Vietnamese population of 581,946 in the United States. Before 1975 there were very few Vietnamese living in the United States. After the Vietnam War and the fall of Saigon in 1975, many Vietnamese refugees fled Vietnam resulting in three major waves of immigration. The first and second waves of immigration played a major role in Vietnamese refugees resettling in California. The last wave in the 1990s centered on family reunificationRead MoreEssay on French Colonialism and Vietnam894 Words   |  4 Pagestheir power through trade, the French first began interactions with the region as early as the 17th century. Alexandre De Rhodes began an expedition to the Southeast Asia region with the desire to expand the Jesuit missionaries throughout the region to further their belief. For many years until the 18th century, the Jesuits expanded and created many missionaries throughout the region. The 18th century had brought an astronomical expansion in the trading markets throughout Europe and Asia as all the

Friday, December 27, 2019

The Ethics Of Foucault And Today - 1166 Words

Karlton Ruf Professor General Philosophy 28 June 2015 The Ethics of Foucault and Today Ethics has been studied from different spectrums throughout time whether political or moral based, a collective or individual effort, philosophers have studied theses values based on what is right and wrong. One thinker who is not commonly seen as a philosopher but referred to in countless works is Michel Foucault. Michel Foucault was a French historian and Philosopher and is known more for his works of â€Å"histories of medical and social sciences† (Gutting 1). This unique prospective and transition of his works as being looked at solely in his field of psychology and history to a philosophy perspective translate into his works. Foucault was a political†¦show more content†¦They are very similar in nature and depend on each other but ethics for him is greater than good and bad, his view of ethics is how we preserve our own actions and morality as our actions concerning others. His ethics revolve about freedom and liberty. As he states in Wain’s journal Foucau lt: the ethics of self creation and future of education â€Å"liberty is the ontological condition of ethics, but ethics is a deliberate form assumed by liberty† (163). Foucault was trying to state that to prevent someone’s freedoms is unethical as long as their action are not prohibiting the freedom of others. When an actions does prohibit others freedom then it is considered as unethical. Foucault idea of how to reach ethical outcomes by self observation can be problematic. As Foucault emphasizes to obtain freedom, one must have power. There are those with and without power in society, if this is so is it ethical that those without power are not granted freedom? There lack of freedom would be unethical making it hard for is theory to currently apply on a large scale without hypocrisy. His theory of ethics is based on individual self understanding because as stated by Mary Moore of the department of behavioral sciences at the University of Indianapolis, in her journal â€Å"Ethical Discourse and Foucault s Conception of Ethics† â€Å"ethics is thought to refer to the behavior of individuals because only the individual is the authentic moral

Wednesday, December 18, 2019

The Theme of Hamlet - 897 Words

John Doe English 2 H April 1, 2015 Hamlet Theme Essay The themes of Appearance vs. Reality are very prominent in the play Hamlet by William Shakespeare. Throught the story many characters act in a deceitful manner in an attempt to seem like an innocent pawn in the game of life, when in reality they are the most corrupt characters in the play. Polonius an excellent example of appearance vs. reality. Throught the story Polonius seems to be a loyal servant to the kingdom, serving the previous and current king as a personal adviser. To the average citizen in the kingdom Polonius seems to be just as loyal of an adviser to King Claudius, but Hamlet exposes Polonius to be a deceitful man, who by supporting the new king has betrayed his†¦show more content†¦Ophelia comments on Hamlets madness during act 2 by saying â€Å"My lord, as I was sewing in my closet, Lord Hamlet, with his doublet all unbraced; No hat upon his head; his stockings fould, Ungarterd, and down-gyved to his ancle; Pale as his shirt; his knees kno cking each other; And with a look so piteous in purport As if he had been loosed out of hell To speak of horrors,—he comes before me.† (Hamlet Act 2, scene 1, 77–84) By saying this about Hamlet Ophelia lets the audience understand how insane Hamlets appears to be to the kingdom and how his excuse of â€Å"love sickness† is the perfect alibi to trick his fellow members of the kingdom and manipulate them into â€Å"getting what he wants† through his â€Å"illness† Shakespeare has the theme of Appearance vs. Reality affect almost every character in Hamlet. The concept can be used to reflect the actions and thoughts of every single character in the story no matter how influential. Whether it be Polonius acting as if he has been loyal to Claudius his whole life, Gertrude marrying her husbands brother Claudius almost immediately after his death or even Hamlet himself acting lovesick as an alibi for his â€Å"madness† to fool his fellow royalty; The theme of looking one way on the outside but thinking another on the inside it not an uncommon occurrence in the play Hamlet by WilliamShow MoreRelatedRevenge Themes in Hamlet1077 Words   |  5 PagesIn the play ‘Hamlet written by William Shakespeare in Elizabethan times, the theme of revenge is a constant throughout the plot. Not only does it underlie almost every scene, but it also has a major effect on the story as a whole. Two of the main revenge plots within the play are Hamlets aim to avenge his father by killing his uncle, the king Claudius, and Laertes aim to avenge the murder of his father by killing Hamlet. These two revenge plots play a major role in presenting to the audience theRead MoreTheme Of Revenge In Hamlet792 Words   |  4 PagesShakespeare’s play, Hamlet, the play has a major theme of revenge. Many of the characters in the play are seeking revenge, such as Hamlet, Claudius, and Laertes. Some of the characters are seeking revenge due to their father’s deaths, and others are encouraging someone to seek revenge. The theme revenge can lead to death is seen when Hamlet’s revenge led to Polonius’ death, Claudius’ revenge led to Gertrude’s death, and Laertes’ revenge led to Hamlet’s, Claudius’, and his own death. Hamlet, the main characterRead MoreHamlet Theme Analysis873 Words   |  4 PagesHamlet is a play based on the theme of revenge. The common expression, an eye for an eye, is overly explicit in Hamlet. In the play, the relationship between father and son is an underlying achiever for each of the characters revenge. It is a common human trait for each son to feel exasperated over the death of his father. Revenge establishes hatred and urge the men to take actions without seeing sanity. Hamlet feels vacant knowing there is a solution to his father’s death and because there is noRead MoreTheme Of Deception In Hamlet1338 Words   |  6 Pagesis a need to conceal the truth and also expose the truth. The play Hamlet written by Shakespeare is built around the central theme of deceit. Deceit is used to cover past mistakes that might have once impacted the characters greatly or to conceal an important secret. Every character indulges in some form of deceit whether it be big or small. The most evident characters, however, used deceit to expose and kill one another. Hamlet used deceit to discover the truth but also deceive oneself. ClaudiusRead MoreTheme Of Sin In Hamlet1956 Words   |  8 PagesWhen King Hamlet’s ghost tells Prince Hamlet that he was murdered by his ruthless brother, Claudius, he commands the prince to avenge â€Å"his foul and most unnatural murder† (1.5.25). Hamlet chooses to obey the ghost and seek vengeance, rather than justice. William Shakespeare uses Hamlet (appx. 1599) as an example of the nature and consequences of sin in the world, which is highlighted by five specific themes; one per each act.  The first act’s theme is the actual â€Å"Fall† itself, while the second’sRead MoreTheme Of Revenge In Hamlet1763 Words   |  8 Pagesindividual who tries to control karma and does not want to wait for the universe to take action. One common theme in William Shakespeare’s Hamlet, is revenge. This t ragedy is filled with a variety of emotions, most of which pertaining to vengeance and love. These specific emotions creates a plot device: revenge, which becomes the main ambition to many characters in the play. The main character, Prince Hamlet represents the human race as he is filled with inner conflicts which compel him to seek revenge. PrinceRead MoreTheme Of Acceptance In Hamlet1514 Words   |  7 PagesAcceptance in Hamlet According to American psychiatrist Elisabeth Kubler-Ross, the five common stages of grief include denial, anger, bargaining, depression and acceptance respectively. However, humans are quite fascinating creatures as we might alter the order in which every stage hits us. Nevertheless, one thing is for certain, in every stage of grief of any kind, we must come to terms and accept the cards that are casted in front of us; and it’s entirely up to us how we choose to play them. Read MoreHamlet Theme Of Death1278 Words   |  6 PagesBeyond the Wall of Death (A analysis of the theme of death in Hamlet, Acts 3-5) â€Å"The undiscovered country, from whose bourn No traveller returns, puzzles the will,† (Shakespeare 144 Act 3 scene 1 lines 86-87). The question that still plagues humanity today. What is after death, where do we go? No one of this earth can answer this question. In the play Hamlet, by William Shakespeare, the theme of death is one of the main themes of this famous play. The theme of death continues throughout the entireRead MoreHamlet Theme Analysis701 Words   |  3 PagesHamlet is a very complex play where many themes are mixed together at the same time and those themes are essential to the development of the play. The issue of death, both physical and emotional is very common throughout the play. The famous ‘To be or not to be’ soliloquy, where Hamlet not only questions life and death, but many of life’s other uncertainties as well. The most essential theme in Hamlet is revenge. Revenge is a scary emotion, which causes people to act blindly and wit hout any reasonRead More Themes in Hamlet Essay3035 Words   |  13 PagesThemes in Hamlet      Ã‚  Ã‚   Within the Shakespearean tragic drama Hamlet there are a number of themes. Literary critics find it difficult to agree on the ranking of the themes. This essay will present the themes as they are illustrated in the play – and let the reader prioritize them.    Michael Neill in â€Å"None Can Escape Death, the ‘Undiscovered Country’† interprets the main theme of the play as a â€Å"prolonged meditation on death†:    How we respond to the ending of Hamlet – both as

Tuesday, December 10, 2019

The E-Commerce Business Model Samples for Students

Question: What is the E- commerce Business ? Answer: Introduction TT Edu is a small educational institute operating in the educational industry in Australia for quite some time. The business activities of the organization includes assisting other educational institutes to promote their educational programs, conducting educational fairs and selling tickets and other merchandise related to the educational fair. This report is a proposal for the management of TT Edu to implement an e-commerce system in order to increase the sales of the products and services along with the increase in the business of the organization. The proposal includes a number of modules of the e-commerce business suggested to the organization such as the e-commerce business model, revenue mode, network and communication infrastructure among many more (Einav, 2014). The e-commerce business model The e-commerce business model will define the business activities of the organization on the internet, which in turn allows the organization to have more sales of the products and/or services. The e-commerce business model also defines the customers to be targeted by the marketing and promotional activities of the organization on the internet, which in turn provides a clear understanding to the management of the organization regarding the targets of the overall business processes (Fang, 2014). The e-commerce business model for TT Edu will be a combination of the B2B and B2C business models, which in turn will allow the organization to target both businesses and end consumers through the marketing and other business processes. So, the business model for the e-commerce system of TT Edu will consist of two components as mentioned below (Huang, 2013). B2B component The B2B component of the e-commerce business model will target the educational institutions, secondary colleges and other businesses involved in the education fairs. This component will consist of the business activities responsible for attracting more number of customers from different businesses involved in the business activities of TT Edu. So these businesses or institutions involved in the business activities of TT Edu will be targeted by this component of the e-commerce business model in order to increase the sale of the products and services provided by the organization. The business activities included in this component of the e-commerce business model of TT Edu are mentioned below (Qu, 2015). Assisting educational institutions to promote their educational programs Arranging the floor space for the educational fairs Supporting the educational institutions to promote their programs in local and international educational fairs Providing value-added services like construction of stand in the exhibition along with the travel and accommodation arrangement Organizing and/or distributing marketing materials before the fair Hospitality arrangements during the fair for the exhibitors Arranging fair tickets for the exhibitors Promoting educational programs to different secondary colleges in Australia and overseas Coordinating with the government, business-level and industry contacts for activities related to the educational fairs (Rahayu, 2015) Carrying out effective marketing campaigns for the educational institutions B2C component The B2C component of the e-commerce business model of TT Edu will target the aspiring students and employees of the educational institutes. This component will be responsible for introducing the students with exciting educational programs and to provide the employees with opportunities to mentor students. The business activities involved in this competent of the e-commerce business model are mentioned below (Da Costa, 2016). Supporting educational institution employees interested to mentor and groom students Supporting students to find interesting educational programs in the educational fair Selling tickets to the students and prospect employees of the educational institutions Revenue model This section of the report focuses on the revenue model to be implemented in the e-commerce business of TT Edu. This in turn allows the organization to yield revenue from its e-commerce business. Advertising The website of TT Edu will host strategically placed advertisements of various other products and services related to the business activities of the organizations. There are a number of advertising agencies operating in the internet, who pay for the advertisement on the basis of number of clicks, visits and transactions through the website of the host. The e-commerce website of TT Edu will provide advertisements to related products and services provided by other organizations in the educational industry, which in turn will allow the e-commerce business to yield revenue (Belkhamza, 2015). Subscriptions The e-commerce website of TT Edu will have a feature to allow the users to subscribe to the newsletters and offers from TT Edu. This in turn will allow the users to be notified about the new and upcoming fairs along with the interested educational programs to the aspiring students. This subscription for the users will have different prices for the individual users and for the business users (Falk, 2015). Transaction fees A small amount of transaction fee will be charged from the users in order to gain profits from the transactions carried out by either the individual or business users. These transaction fees will be application to the transactions for booking fair tickets, purchase of the merchandises and for subscribing to the newsletters from TT Edu (Sila, 2013). Ticket and merchandise sales TT Edu will be selling the fair tickets along with a number of other merchandises which will allow the organization to yield revenue from the e-commerce business. The tickets and merchandise sales will have more exposure to the potential customers due to the presence on the internet along with extensive marketing activities (Rodriguez, 2014). Network and communications infrastructure This section of the report focuses on the network and communication infrastructure required for the successful e-commerce business of TT Edu. Information superhighway (I-way) This is the major requirement for the implementation of e-commerce system for TT Edu. This network infrastructure in the workplace of the organization allows the organization to have the e-commerce system to be deployed in the internet. All the workstations and devices in the workplace of the organization will be connected to the internet through this efficient network infrastructure (Laudon, 2016). Communication infrastructure The information superhighway to be implemented in the workplace of TT Edu can be augmented with the communication technologies. This setup can be supported by the implementation of any of the information and communication technologies in the workplace of the organization in order to ensure effective communication in the business activities of the organization (Falk, 2015). Hardware and software This section of the report focuses on the hardware and software requirements of a successful implementation of the e-commerce system for TT Edu. The hardware infrastructure required for the implementation of the e-commerce software includes the below mentioned components. Web servers for hosting the web applications and database Development workstations for the employees working on the web applications Backup servers to hold the backup data High speed internet network and switches to enable efficient internet connectivity for the developers The software components required for the implementation of the e-commerce system are mentioned below. Operating systems along with the browsers and development tools for the developers Server operating system to run the web applications TCP/IP addresses along with domain names for hosting the web applications Web authoring tools Hosted virtualization tools Database management system (Barnes, 2013) Security protocols The security issues associated with the e-commerce system will be managed by the below mentioned components. Implementation of encryption mechanism for data storage and transaction management Digital signatures to validate all the transactions flowing in the system Security certificates to validate the identity of all the external systems seeking connectivity to the e-commerce system Role based access control along with two-phase authentication for the users, employees and developers (Choi, 2013) Restricted access development workspace Implementation of the security management tools in the servers The e-marketing strategy The e-marketing strategy of the e-commerce system of TT Edu will focus on the advertising and promotional activities carried on the internet. This strategy will include the below mentioned activities for effective and efficient marketing process. Advertising the products and services in the website of TT Edu itself Advertising in other websites including the social media websites Various blog posts Online brochures Email marketing to send the newsletters and interesting facts to the customers directly Search Engine Optimization (SEO) to increase the visibility and presence of the e-commerce website in the search engines results (Falk, 2015) Content marketing to increase brand awareness and traffic. Social media marketing Marketing automation to automate some of the e-marketing activities Payment systems The e-commerce system for TT Edu will allow the users to have a number of payment systems to be available for their transactions on the website. These payment systems will include credit cards, debit cards, internet banking and e-wallets. All of these payment systems will be allowed for any monetary transactions carried out by the users. The payment systems will be integrated to the e-commerce system through a large number of existing Application Programming Interfaces (API). Business ethics The ethical strategy implemented in the workplace of TT Edu will allow the organization to ensure privacy and other ethical concerns are managed effectively. The management will create a set of ethical guidelines for the employees to follow in the workplace of the organization. These guidelines will allow the employees to take the correct decisions during ethical dilemmas. The employees will sign code of conducts to maintain the privacy and integrity of the e-commerce system. The business guidelines implemented in the workplace of the organization along with frequent training activities will allow the employees to adhere to the organizational policies, which maintain the privacy and integrity of the e-commerce system (Chiu, 2014). Legal issues The legal team and policies of TT Edu will focus on the legal issues associated with the e-commerce business. The e-commerce business model will ensure that the images and content used in the e-commerce website are not used through copyright violation. The business model of TT Edu will ensure that the content presented in the e-commerce website is compliant to the Federal Trade Commission (FTC) regulations. The e-commerce website will be trademarked with the TT Edu icon to follow the trademark act (Andam, 2014). Customer service The customer service strategy of the e-commerce business of TT Edu will allow the customers to have multiple options to connect with the customer care representatives of the organization. The customers will be allowed to write to the organization through the form provided in the website. The contact numbers for calling the customer care of TT Edu will be provided in the website. The customers will also be provided an option to request a callback from the organization. A separate customer care team will be responsible for the queries or complaints of the customers for the e-commerce website (Falk, 2015). Measuring success of the proposal The success of the e-commerce website can be measured using a number of tools. DeLone and McLean success model measures the success of the ecommerce website based on a number of factors such as information quality, system quality, use, net benefits, user satisfaction and service quality. The success of the website can also be measured on the analysis of a number of data collected by the data analytics tools implemented in the e-commerce system. These data include inflow traffic, number of purchases per visit, total number of transactions in a specific amount of time and the loading time of the web pages. These factors allow an analysis to reveal whether the e-commerce website is success or not. 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